Views are the start. Community is the asset.
Most brands treat comments as noise and DMs as a chore. We run them as a channel: a community that feels heard, automations that convert, and landing pages built for the way people actually arrive from a video.
theWTK Agency runs community management, engagement automations and comment-triggered landing pages as one system: daily replies and moderation that make viewers feel part of a brand community, keyword and DM automations that deliver links, guides or bookings on request, and single-purpose landing pages built for viewers arriving mid-scroll from a video.
Community management
We reply, moderate and steer conversations across TikTok, Instagram, YouTube and Facebook so viewers feel part of a real brand community rather than a sales funnel. The tone is set with you, the coverage is daily, and the goal is trust before transaction.
Listening that writes the next video
Comments are the largest focus group a brand will ever run. We track recurring questions, references and requests, rank them by demand signal, and feed them straight into ideation and scripting. One recurring comment on a Prato Footwear video became a 15-video, 30M-view series.
Engagement automations built for conversion
Comment-keyword and DM automations that deliver a link, a guide, a discount or a booking the moment someone asks — designed around the platform's rules and the viewer's intent, not a generic bot script. Every trigger word is chosen from what viewers already type.
Landing pages for comment traffic
Traffic from a comment automation behaves differently from search traffic: mobile, mid-scroll, already warm. We build the landing pages those automations send people to — fast, single-purpose, matched to the video that sent them — and report on conversion by video.
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