Industries · Fashion & Footwear
A fashion social media agency that inspires the next purchase.
Seven fashion and footwear brands, including 1.2 billion views for one boot retailer. A TikTok agency for fashion brands built on proof, not lookbooks.
In short
theWTK has grown seven fashion and footwear brands including Prato Footwear, Edikted, Telfar, Figs and Halara. Prato alone reached 1.2 billion organic views. Use-case content shot in real conditions outperforms lookbook content; comment-mined series turn audience references into multi-video runs.
What works in fashion & footwear
- Use-case content in real conditions beats lookbook content every time. Show the product doing the hard thing.
- Comment-mined series: when the audience names a reference, we make 15 videos about it. That’s how a 30M-view series happens.
- Fit, size, and try-on formats engineered for the retention graph, not the mood board.
- Retailers included. You don’t need to manufacture to outperform Nike in engagement.
7
Brands
1.5B+
Organic views
Clients
Fashion & Footwear work.
Work with theWTK
WANT VIEWS LIKE THESE FOR YOUR BRAND?
Six questions, one honest answer. If it’s a fit we tell you what the program looks like; if not, we point you to what is.