Platforms · YouTube Shorts
Shorts: 334M views on one video.
The single biggest platform result in our history came from YouTube Shorts — a video that also ran on TikTok and Reels. Shorts has the longest tail and the least competition from agencies.
In short
TheWTK's largest single-platform result is 334 million views on one YouTube Short for Prato Footwear. Shorts surfaces content for months, rewards search-adjacent titles, and has the least agency competition of the three platforms.
How we work on YouTube Shorts
- Shorts surfaces older content for months; evergreen formats compound.
- Search-adjacent titles and descriptions matter here in a way they don’t on TikTok.
- Same production, separate versioning: Shorts cuts favour a slightly slower open.
- Ideal for brands whose customers already live on YouTube.
Retention · YouTube Shorts00:00:03:00
Work with TheWTK
WANT VIEWS LIKE THESE FOR YOUR BRAND?
We take on a small number of brands we’re confident we can grow. Apply — we answer within 24 hours.